Learn how to get more visibility, traffic, leads, and sales from the content you’re already creating.

A free audio-first summit for business owners who want a smarter content strategy without constantly creating from scratch.

October 13 • 9 expert conversations • 100% free

What you'll learn

Make your best content last longer

Reuse what’s already working instead of constantly creating something new.

Build a content ecosystem that works together

Use your channels to support traffic, visibility, audience growth, and sales.

Focus on the platforms that actually fit your goals

Stop trying to be everywhere and get more intentional about where your content lives.

Get more mileage from your strongest ideas

Repurpose content into formats that can keep working long after you publish.

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This summit is for you if…

You’re creating plenty of content but not getting enough mileage from it.

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You’re tired of feeling like every platform needs a completely different strategy.

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You want more traffic, visibility, leads, or sales without adding another full-time content job.

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You have good ideas sitting in old emails, posts, blogs, podcasts, videos, or offers that could be doing more for you.

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You want a content strategy you can actually sustain.

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Hi, I'm Heather.

I’m a Pinterest marketing expert who helps business owners create content that keeps working long after they hit publish.

And I keep hearing the same thing:

People are tired of creating more and more content just to keep up with every platform.

That’s why I created The Content Longevity Summit.

So I brought together experts across different marketing channels to answer one bigger question:

How can we make the content we’re already creating work harder, last longer, and reach more of the right people?

This summit isn’t about convincing you to add seven new platforms to your marketing plan.

It’s about helping you understand what each one can do, where it fits, and how to build a content strategy that doesn’t require you to start from scratch every damn day.

9 experts

short practical conversations

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100% free

no VIP upgrades

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Audio First

with video available

Speakers of The Content Longevity Summit

Jana Osofsky

Blogging

Stop Creating Everything From Scratch: Write a High-Converting Capsule Blog Library

Emma Wolno

Repurposing

How to Build a Content Repurposing System That Makes Your Best Ideas Work Harder

Lana Pummill

Collaborations

Reuse Before You Recreate: Lana & Heather Talk Behind-the-Scenes Collaboration Strategy

Speaker Bonuses

Take what’s useful for you in this phase of your business. Leave what isn’t.

These free resources are here to help you put what you learn into practice. Choose the ones that support what you’re working on right now, and come back to the others when they’re a better fit.

Cat Griffin

Collaborate & Grow

Collaborate & Grow is a practical guide to using aligned collaborations to grow your audience, build genuine connections and create community. Discover what makes a collaboration worth your time, how to identify opportunities that support meaningful growth, and how to develop a collaboration strategy that works for you and your business.

Andréa Jones

Do Less, Market Better Kit

If your marketing has started to feel like a second full-time job, this is for you. Inside, you’ll find practical ways to simplify what you’re doing, stop spreading yourself across every platform, and put more energy into the strategies that actually move your business forward.

Jana Osofsky

The 6 Secrets to Signing Clients with a High-converting Capsule Blog

Learn how to build a simple capsule blog strategy that helps you focus on the content most likely to attract the right audience, support sales, and reduce the pressure to constantly create something new.

Dee Boswell-Buck

X-Ray Your LinkedIn Audience in 10 Minutes

See who’s actually paying attention to your LinkedIn content, whether you’re attracting potential buyers or just passive followers, and what to adjust so your visibility is better aligned with the clients you want to reach.

Kylie Kelly

Your Next 1000 Subscribers

Answer six quick questions to find the audience-building strategy that makes the most sense for your business right now, then get a practical guide with case study examples to help you put it into action.

Emma Wolno

Create Your Content Ecosystem

This training shows you how to move from one-off content to a more sustainable system where your best ideas keep working across platforms. You’ll learn how to repurpose strategically so your content builds momentum, increases visibility, and continues nurturing your audience toward your offers.

Heather Farris

Pinterest Strategy Guide

A practical guide to building a Pinterest strategy that gives your content a longer life, helps the right people find you, and supports consistent traffic without constant posting.