Using AI tools for content repurposing is a fantastic way to make your content spread across your marketing for weeks. A lot of people work with ChatGPT, Claude or other AI tools to create content for their businesses. But I don’t want to end up with mediocre content that sounds like everyone else, and I […]

I suddenly feel like we’re going back to basics, and honestly, I’m all for it. Most people think that Pinterest SEO just means putting the keywords everywhere and hoping for the best. But the truth about Pinterest keywords is it’s not just your board titles or your pin titles. It’s not where you place your […]

One of the most common questions I get is how often we should pin on Pinterest. But that question is usually hiding about four more questions:  The truth is these are not separate questions. They are part of how Pinterest distributes your content over time, and ultimately the same question. It’s just answered in many […]

Most of the time when I get asked about Pinterest tools from small business owners, I say I don’t recommend the one they’re considering. But after doing this for almost a decade, here are all of the Pinterest tools and resources that I DO use myself and recommend on the regular.  I’ll walk you through […]

If you run an e-commerce shop, then you may be looking to sell on Pinterest. I highly recommend you do; you’re in the right place. A lot of e-commerce shop owners think that marketing on Pinterest means only making product pins, or putting some product imagery on their Pinterest profile. But pins are really only […]

There is one mistake with ranking products on Pinterest that I see so many e-commerce shop owners doing all the time. If you’re making this mistake on your website, and you’re trying to market your catalog on Pinterest, this could be why your product pins aren’t doing well. Problems with your products on Pinterest You […]

How do you tag products on Pinterest? In today’s post, I’m going to walk you through exactly how to tag products you sell in your own e-commerce store. If you’re an affiliate marketer, I’m going to show you how to tag affiliate products too. So let’s get right to it. I have an example set […]

Most people make one product pin… and then wonder why nothing converts. In today’s post, I’m breaking down the three types of Pinterest product pins you should be making.  If you want clicks, saves, and sales on pins that convert, you need to know that not every pin is meant to sell. Some are meant […]

If you have ever looked at your Pinterest analytics and thought, why do I have so many pins with views but no clicks? There is likely an answer and it’s not going to be obvious at first. There are so many reasons why people may not click on a Pinterest pin. In today’s post, I’m […]

When you are crafting a Pinterest content strategy you may quickly become overwhelmed by all of the things you need to do to just get a pin published. Are you doing it right? What technical things are you forgetting? Have no fear! I’m going to give you a list of 7 things you need in […]