There’s possibly a few sneaky little Pinterest SEO mistakes hiding on your website that are doing you no favors. Your website metadata is just as important to Pinterest success as your pin design and keywords.  Most Pinterest marketers completely miss this critical piece of their strategy, and we’re here to set the record straight. In […]

The Pinterest Trends tool has received a major update, and they have all sorts of new bells and whistles. Many new things that you can use to craft and strategize how to reach your audience on Pinterest this year.  Pinterest Trends is completely free, and you don’t need to pay any other third-party in order […]

If you have a bunch of old content sitting in your content library, and you’re really not sure of what to do with it, like myself, then this video is for you. Today, we’re going to talk about how to audit and reuse old content. We’ve got to determine whether your content is worth keeping […]

There are two main reasons why people fail when it comes to a Pinterest Marketing Strategy. We are going to talk about one of those reasons in depth today. That reason is the lack of a Pinterest workflow.  Signs you don’t have a successful Pinterest workflow Most people that come to me, clients or students, […]

If you are a Substack writer and you’re looking for more readers organically, Pinterest is a way to drive traffic to your Substack. How do you make pins for your Substack articles when your titles aren’t exactly search-friendly? There is a Pinterest strategy for Substack that still optimizes for both platforms, and we’ll cover it […]

 Have you ever wondered what you need to pin or how to create a pinterest marketing plan? Whether you are confused about using Pinterest Trends or just understanding how to choose what to make pins for, I’ve got you covered. 

It’s time consuming to take the same piece of content and generate 10 totally different pin titles, with the different angles, using different keywords, separate descriptions, all on your own. So I built the Pin Bot, a custom ChatGPT for Pinterest.  This is what I use to speed along my own Pinterest marketing strategy, for […]

Using AI tools for content repurposing is a fantastic way to make your content spread across your marketing for weeks. A lot of people work with ChatGPT, Claude or other AI tools to create content for their businesses. But I don’t want to end up with mediocre content that sounds like everyone else, and I […]

One of the most common questions I get is how often we should pin on Pinterest. But that question is usually hiding about four more questions:  The truth is these are not separate questions. They are part of how Pinterest distributes your content over time, and ultimately the same question. It’s just answered in many […]

Most people make one product pin… and then wonder why nothing converts. In today’s post, I’m breaking down the three types of Pinterest product pins you should be making.  If you want clicks, saves, and sales on pins that convert, you need to know that not every pin is meant to sell. Some are meant […]