One of the most important pieces of your Pinterest strategy is learning how to create pins for Pinterest. While there are several other components of a Pinterest strategy you can’t get traffic if you don’t have pins. That is what this platform is all about.
I know a lot of people struggle with creating pins whether it’s on the graphic design or simply how long it takes them to design those pins.
That’s why I love Canva templates so much because I can plug and play and with a few clicks I have a totally different image.
I want to show you exactly how you can create pins for Pinterest in Canva but I also want to give you our workflow to make the process quicker. No need to spend hours designing something you don’t even know will work or not.
This process is really very seamless if you’re using our Pinterest templates for Canva. If you’re not then you can simply use the templates provided inside of Canva to start.
Below is our workflow for making sure you create the pins you desire without spending hours doing so.
Step 1: Choose the topic you want to create pins around. My suggestion is to make 3-5 pins per topic so you’re not switching between research.
Step 2: Gather your imagery together for your pins and upload them to Canva in a folder.
Step 3: Research your keywords that you want to use for these pins and store it in your Pinterest System.
Step 4: Pre-write your text overlays ahead of time and have them ready. Don’t worry I always end up tweaking these around later but it helps to not make them up on the fly. Remember, quality + strategy over quantity.
Step 5: Before you dive in prep your Canva account with imagery, colors, fonts, etc. that you want to use. I always create a folder per topic of pins and make my pin design that I am using a template in that folder.
If you’re using our templates then your dimensions are set for you. However to set your dimensions you will do one of the following:
I prefer to use 1000×1500 but if you’re testing longer pins then you will need to adjust your template sizing.
The great part about paying for Canva Pro is the ability to magic resize your images. My only suggestion is to make a copy of your design and resize that copy instead of your original design.
Also, know that longer pins still run the risk of getting cut off in the feed so be sure to put all the important information at the top of your long pin.
I’m so glad you asked! I love this feature and it allows you to quickly find all the designs for each topic you just created pins for.
While you have your template open click the 3 dots in the top right corner of Canva. Then you may need to click another 3 dots on this screen about midway down. Once you do that your options expand and you will see “template” listed in the menu.
Click that button & on the next screen choose the folder you want to publish the design as a template inside of.
In this case, this is a client template so I will choose her client folder.
It’s as simple as that.
This is another common question I get in my inbox. How do I make video pins in Canva.
I personally prefer to make my video pin template inside of Canva then use the keynote method I show you in this video. Its faster and sometimes Canva doesn’t like the video format or the size.
This avoids all of that.
Canva recently released a new content planning feature where you can publish your pins from Canva to Pinterest.
If you choose to do this you will not be able to make any changes to those pins until they are scheduled or it will knock it out of the queue.
I mention this because I tend to make 5 pins at a time in one design. I just want to make sure everyone is aware of this because I did it to myself and messed up my scheduled designs.
So to schedule your designs you’re going to go to the big button “Publish to Pinterest” and go through those steps.
You can’t pin to multiple boards from Canva directly so you will need to wait until the pin is published to the platform to pin it to your other relevant boards.
But this short answer is yes, save your Pinterest image to all of your relevant boards.
When all else fails watch our Canva tutorial to see how we create pins, organize our images & designs and do so quickly.
I’m always getting asked questions like… “how to create pins for pinterest that don’t suck” or “how do I make pins in Canva quickly?”
This weeks Canva tutorial video breaks it all down into a nice little workflow.
If you’re ready to take your Pinterest strategy to the next level you should consider signing up for Pin Profit Academy. This is our monthly membership where we dive deep into all the Pinterest strategy you could ever want.
Heather went to school for accounting and worked for years in banking and finance. After finding all of that entirely too boring she started her first blog in her basement in August of 2016. She has started 3 blogs in the marketing, motherhood and travel niches and used Pinterest to grow them all. She quickly became the go-to Pinterest strategist in her peer circles and has been implementing strategies, driving traffic and sales through organic and paid tactics for her clients. On this blog and her YouTube channel she educates the public about clear and transparent marketing strategies to help them to grow on Pinterest and in other places online.