How to Create Pins for Pinterest in Canva: An Image Workflow to Save Time
One of the most important pieces of your Pinterest strategy is learning how to create pins for Pinterest. While there are several other components of a Pinterest strategy, you can’t get traffic if you don’t have pins. That is what this platform is all about.
I know a lot of people struggle with creating pins whether it’s with the graphic design, or simply how long it takes them to design those pins. That’s why I love Canva templates so much because I can plug and play and with a few clicks I have a totally different image.
In today’s post, want to show you exactly how you can create pins for Pinterest in Canva but I also want to give you our workflow to make the process quicker. No need to spend hours designing something you don’t even know will work or not.
RELATED: 4 Steps For Creating an Effective Pinterest Workflow That Produces Results
How to Create Pins for Pinterest in Canva
This process is really very seamless if you’re using templates. If you’re not, then you can simply use the templates provided inside of Canva to start. Below is our Pinterest image workflow for making sure you create the pins you desire without spending hours doing so.
Prep setup before using Canva
Step 1: First step, choose the topic you want to create pins around. My suggestion is to make 3-5 pins per topic so you’re not switching between research.
Step 2: Gather your imagery together for your pins and upload them to Canva in a folder.
Step 3: Research your keywords that you want to use for these pins and store them in your Pinterest System or tracking sheets.
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Step 4: Pre-write your text overlay ahead of time and have them ready. Don’t worry, I always end up tweaking these around later but it helps to not make them up on the fly. Remember, quality + strategy over quantity.
Step 5: Before you dive in, prep your Canva account with imagery, colors, fonts, etc. that you want to use. I always create a folder per topic of pins and make my pin design that I am using a template in that folder.
RELATED: How to Increase Pinterest Pin Clicks With a Strong Keyword Strategy
How to get the correct pin dimensions in Canva
If you’re using our templates then your dimensions are set for you. You can create designs based on exactly whatever dimensions you choose, but templates and standards are already set within too.
- Click ‘Create’, the purple button top left after you’ve logged into Canva.
- Search ‘Pinterest pin’ if you don’t already see it as a design option.
What pin size to use for your designs
I prefer to use the standard 1000×1500, but if you’re testing longer pins like for infographics, there’s a longer option of 1080×1920 pixels. You can pin any size of pin to the platform, but vertical is best for scrolling.
The great part about paying for Canva Pro is the ability to magic resize your images so you can create multiple sizes if you’re repurposing things across multiple platforms. Also, know that longer pins still run the risk of getting cut off in the feed so be sure to put all the important information at the top of your long pin.
RELATED: How to Optimize Your Instagram Content for Pinterest
How do I save a pin design as a template
I’m so glad you asked! I love this feature and it allows you to quickly find all the designs for your brand so that you can reuse them easily as pin templates.
While you have your template open click ‘Share’, then select ‘Brand template’. Or you can click the ‘See all’ three dots and select a folder to save the design to easily find later as well. Such as folders for clients or specific projects you’re working on.
RELATED: How to Create Branded Pinterest Designs to Boost Sales
How to create a video pin in Canva
The same way you make a standard image pin. Except you upload your desired video and pop it into the grid or frame in your template design. There are even videos you can search for and use right within the Canva library.
Just be sure to download the pin as an MP4 file or it won’t play as a video. That’s the simplest way. There are a few different ways to make other types of video pins, such as slide show style, or with animated elements.
RELATED: How To Make Video Pins For Pinterest With Canva
How to schedule Pinterest pins directly from Canva
Next step, you can use the scheduler with a Canva Pro account. If you haven’t already used the scheduler, these first few steps will prompt you to link your Pinterest account. You won’t be able to see what you already have scheduled through these steps, and if you need to edit your scheduled pins later, that will have to be done in the Canva Content Planner.
From the designs you want to schedule, click ‘Share’ in the upper right, then ‘Schedule’. It will make you pick a date and time before selecting which pins from the design you’re working with, but that’s just the process.
- Choose the board for it to publish to.
- Add the pin title.
- Select the ‘page’, which is which pin from the full design, if you likely have multiple pages of pins inside one design.
- Insert the pin description.
- Paste in the destination URL link where pin clicks will lead viewers.
- Click ‘Schedule.’
If you have multiple pin images selected in the ‘Page’ drop-down, they will all receive the same exact data you enter and schedule for the same exact time. So be sure to select only the single ‘Page’ image you want to ensure the descriptions and such are correct.
RELATED: How to Bulk Schedule Pins on Pinterest for FREE
Final thoughts on how to create pins for Pinterest in Canva
Creating pins for Pinterest doesn’t have to take hours or feel overwhelming. With Canva, you can design beautiful, click-worthy pins that fit your brand and grab attention fast. By using templates, keeping your visuals consistent, and batching your designs, you’ll save time and keep your Pinterest strategy running smoothly with this entire process. Once you get your system down, making new pins becomes quick, easy, and an essential part of growing your visibility on Pinterest.
Last thing, if you’re ready to take your Pinterest strategy to the next level you should consider signing up for Pin Profit Academy. This is our monthly membership where we dive deep into all the Pinterest strategy and processes you could ever need. See you inside!
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Heather Farris went to school for accounting and worked for years in banking and finance. After finding all of that entirely too boring she started her first blog in her basement in August of 2016. She has started 3 blogs in the marketing, motherhood and travel niches and used Pinterest to grow them all. She quickly became the go-to Pinterest strategist in her peer circles and has been implementing strategies, driving traffic and sales through organic and paid tactics for her clients. On this blog and her YouTube channel, as a renowned Pinterest marketing expert, she educates the public about clear and transparent marketing strategies to help them to grow on Pinterest and in other places online. She created Pin Profit Academy and helps small business owners just like you to master their Pinterest marketing strategy. Heather is now a Pinterest Educator, one of the very few sponsored by Pinterest.
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